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Old 27-01-2009, 10:29 AM
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Default Trademarks

I want to trademark a name and logo - how do I go about doing it? What happens if someone is already using (but not trademarked) the name or something looking like the logo?
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Old 27-01-2009, 11:36 AM
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Quick plug with the long answer...
Quick Formations - Trademark Registration, Registering A Trademark

Now the short answer;
You would register a trademark usually through a Trademark Attorney, I'd recommend using one of them because they would use their expertise to advise you on the bets format to apply for your registration and be able to process it in an efficient manner.

You can do it directly with the Patent Office for a UK registration, but you would need to consider the industry sectors, trademark format and style yourself.

You can also do searches through the Patent Office website for existing trademarks that may be in existance.

If you register a trademark of a logo that someone else might already be using, then you may supercede their claim to that image if you are in the same industry sector (see comment re industry sectors above), but they could also object against your application and override it. Before a trademark application is approved it goes into a pending state for people to object before it is given final approval.
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Old 27-01-2009, 04:47 PM
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Thanks Richard

It must be the time to be looking into this as I met someone at a networking lunch today - less than 3 hours after posting this - who does trademarks & patents.

Synchronicity?
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Old 27-01-2009, 05:01 PM
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Hi Trevor. Have a chat with Phil or Alex at Crossguard
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Old 27-01-2009, 06:08 PM
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Ah - that's interesting. I know Michael at Crossguard. I was under the impression that they did only patents, not trade marks too. Thanks, I'll follow that up
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