My advice would be to target small trade groups/communities, and the unemployed aspect is good, but they need to be trained, so the 'pitch' is crucial, as is the method of operation. I went down this route many years back using the new deal option which allowed unemployed to work for a month without risking benefits. Worked a treat and I trained some people to become pro sales people.
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OWG is old, Bald and Welsh, and provides Seo From Wales - he also thinks Rugby is the god of sports
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