In a similar vein my wife and I have chosen not to eat at a well known fast food restaurant chain. Not through any wrongdoing of theirs, but purely because in between moving houses a few years ago and short of time we ate their far too often. A conscious decision was made to 'not eat there again for a while' and now more than 2 years on we cannot bear to think about going back again. No cravings, nothing...
As for supermarket chains, we try and shop where we get 'value for money'
No supermarket chains are squeaky clean and I would need hard concrete evidence to sway me from shopping at a supermarket ever again.
There are some I avoid due to the types of people who are their main clients but on occasions I will shop at them to get products that are value for money.
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